Most users don't even care about going to second page of search. With knowledge graph, Google gives you precise answer right away and takes full screen on mobile (nearly half of the screen on desktop). I think Google is optimizing for users rather than SEO/Websites.
As a someone who works in advertising, even I dislike banner ads. They are obtrusive, annoying and take away the attention. Google should go back to adwords and make them better rather than anything else.
As a someone who works in advertising, even I dislike banner ads. They are obtrusive, annoying and take away the attention. Google should go back to adwords and make them better rather than anything else.