There’s a word for this effect which slips my mind. But in essence it’s a phenomenon where something is made in a place and it’s just considered ordinary or unremarkable by them. Then that thing finds in a new life in another place which finds it extraordinary and the place it came from picks up on that and then finds it extraordinary too.

Pizza is thought to be one of those things. Italians had it, New Yorkers went insane for it, and then Italians followed suit and made it a significant cultural identifier.

There’s a lot of things like this.