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The only challenge with saying "eh, this is big enough, I'm satisfied as are my employees" is that the business world is not static.

Your competitors are nipping at your heels, markets change, technology changes, and if you get complacent and say "this is good enough" your business can be swept out from under your feet and suddenly you are struggling or dead.

Like it or not business is a treadmill. You can never stand still or you risk falling off.



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